Project Location
This project was developed and implemented in Buraidah, Saudi Arabia
Project Overview
Raseef brings the streets to your plate — serving juicy sandwiches and fire-grilled meats with a Saudi twist. It’s where bold flavors, smoky vibes, and good times come together. Street food, but make it unforgettable.
My Contributions
In this project, I led the creative direction and visual identity development from concept to execution.
My responsibilities included logo design, color strategy, typography selection, and layout design across digital and print assets.
I also ensured consistency in the brand's tone and visual language, aligning all design elements with the restaurant’s core values and street-inspired vibe.